What We Do

 

Coming from Who we are, we define the services we offer through HOW we do our business. Key words defining our services we list the most relevant bullet points:

aaaaSERVICES

  • Brand Awareness
  • Sell Out Analysis
  • Understanding Consumer Culture
  • B2B E-Commerce Business Platform

 

The first step in our process, is understand brand expectations, which include, retail price position, market segment they want to focus on, expected growth in a period of time. All these is done through actively team interaction with brand owners and their team. When all details are set on the table, we bring our experience and knowledge to set guidelines on how best we can meet Brand expectations, if they are realistic to the territory, then we plan the strategy and execute it.

Through marketing activities at the POS, we focus on bringing awareness to the brand. Marketing strategies adjusted to the brand budget and customized to the local territory, create the perfect combination on creating brand growth. We are as committed with the brand, we share market budget to guarantee best results are given.

Our focus is not at first sales driven, the penetration curve of any new brand in our territory, consider rational marketing investment and a progressive implementation with a 360-marketing approach.

 

 

 

  • Point of sales Events
 
  • Product Education
 
  • GWP
 
  • Discount promotions
 
  • Search for the right
 
  • Influencers to be and ambassador of the brand
 
  • Marketing designs, POP, Visual assets, customized to the local culture
 
  • All set in a 12 month Marketing calendar with a clear budget set, flexible to adapt new events
 


Anyone can sell big brand names, large marketing budgets a robust manufacturing structure. Our expertise is to work with the brand to create strategies set for traditional and non-conventional channels, seeking to increase brand awareness, considering that not all marketing budgets are the same.

Sales and market penetration are the results of the right plan for the brand.




Mailing Address:




PO Box 460215 Ft. Lauderdale FL 33346




Address:




2175 NW 115 Ave Suite 209 Miami, FL 33172




Email:




info@lotusalliancegroup.com